5th November 2010
The world’s largest football club, Manchester United has now set its sights on being top of the fashion league with the launch of a new and exclusive fashion range.
The ‘M Collection’ boasts a number exclusive leisure wear pieces which are only available to purchase from the Old Trafford based Megastore.
Designed with the true fan in mind the collection features high quality limited edition items such as jumpers, t-shirts and jackets with prices starting from just £25.
Jayne Davies from Manchester United Megastore said; “We wanted to design clothes that fans would be happy to wear on non match days that are more stylish and less sporty than a team kit. The devil emblem is a nod to the United brand, is unique and something that we hope fans will identify with and be proud to wear.
The collection is on sale now and you can see the microsite at www.manutd.com/mcollection
1st September 2010
SurgiCare, one of the UKs leading cosmetic and weight loss surgery providers, has appointed us to become its new on and offline design agency, following a competitive pitch.
We have kicked off the relationship with a complete redesign and development of the website (www.surgicare.co.uk), which has just launched.
The site has a completely fresh design and navigation system, with an emphasis on enhancing user experience and engagement with the brand. The sumptuous look and feel, embraces the SurgiCare identity and appeals to the key target audience, while the simple-to-make customer journey will help to maximise online enquiries.
A bespoke content management system allows the site to be managed and updated on a daily basis by the SurgiCare marketing team.
Following its launch, the new site has experienced more visitors, with the time they spend on the site having doubled. Most significantly since the website went live, Surgicare has received the highest number of enquiries ever, with a 20% increase compared to July.
Gemma Gore, of SurgiCare, commented: "This is an exciting time for the business, following our recent acquisition of the Plastic Surgery Partners (PSP). We needed an agency that can deliver highly creative solutions to help us achieve our ambitions and Creative Spark is an excellent fit for our business."
SurgiCare completed the acquisition of Harley Street-based PSP in May and will look to Creative Spark to help bring the two brands together.
SurgiCare represents a fantastic win for us. We're thrilled with the results so far and the statistics prove that well thought out design as well as a good online marketing strategy yields incredible results. We're looking forward to growing this success and continuing to build this relationship.
1st September 2010
We have won the brief from Greater Manchester Police Authority (GMPA) to design a microsite that houses its schools information DVDs.
The microsite although aimed at teachers, will be designed with a fresh and interesting style that will appeal as much to students as it does to the professionals. It will provide a number of resources including videos and PDF lesson plans that can be used to help educate 11-16 year olds on the role of the police within society. The site will allow teachers to watch free trailers before registering for free, to gain access to the downloadable activities. The new site will enable the GMPA to monitor downloads and viewings of the videos, as well as gather feedback from the teachers on the effectiveness of the material.
The success of the partnership between Creative Spark and the GMPA has led to us being awarded a second brief to redesign the organisations website.
Daniel Foster, Engagement Officer for GMPA, stated, "Creative Spark came to us with a lovely design and understood the need to be both fresh and appealing but also completely functional. We've thoroughly enjoyed the collaborative process of working with the team and are very happy with the result."
We're pleased that GMPA is so happy with our work that it's asked us to redesign its main website as well. Obviously the team worked hard on matching the design elements with the necessary functionality such as monitoring downloads, which is an essential reporting tool for the GMPA internally. Overall the website's design is one that's appealing and practical, which is exactly what the GMPA wanted
The site is set to go live before the start of the new school year in September.
1st September 2010
Presenter and comic Alex Zane has enlisted us to create his new official website. We have concocted a website for the former XFM radio presenter to keep his fans up to date on his touring schedule. The site brings in Zane's own love of pop culture through a B-Movie design theme that flows throughout the site.
We worked closely with Alex in order to produce a site that reflected his own personality and would appeal to fans, providing them with up to the minute information via his twitter feed, news on his TV and stand-up shows, a gallery of images and competitions to win prizes that are related to him; such as his top six DVDs.
Alex commented, "I'm really happy with the overall look and style of the site, the team at Creative Spark really let me put my personal tastes into it. I enjoyed the collaborative nature of the project a lot, though in all honesty all the real know how came from the team in Manchester."
Alex really got into the design spirit and came to us with ideas that he wanted to put in.
The site's launching soon so look out for it!
