Salford City Council
Fostering Welcome Pack
Salford City Council set us the challenge of re-designing their existing, out-dated welcome packs for both their fostering and adoption service. These packs contain vital information and advice to 20-50 year old residents considering fostering or adoption within Salford.
Fostering and adoption is about creating families, but is obviously a big decision to make. So we produced simple, friendly literature with ‘warm’ photography. The information was presented clearly, with positive testimonials to reassure people, and effectively communicate the benefits and happiness that the programmes provide.